September kicks off recruiting season for many consulting firms! This month’s book focuses on how simple drawings and pictures can help you solve even the most difficult problems that may arise during the case interview.
In The Back of the Napkin, Dan Roam educates his readers on the unique power of visual thinking. By highlighting various strategies and techniques he has successfully used as president and founder Digital Roam Inc., Roam proves to his readers how easy it can be to solve complex business problems through simple doodles on a napkin. Additionally, Roam points out how drawing ideas on paper can spark new and creative ideas as well, which h e claims has allowed him to help companies such as Google, eBay, and General Electric succeed.
“There is no more powerful way to prove that we know something well than to draw a simple picture of it. And there is no more powerful way to see hidden solutions than to pick up a pen and draw out the pieces of our problem.” -Dan Roam